Management Information System

'MIS' is a planned system of the collecting, processing, storing and disseminating data in the form of information needed to carry out the functions of management. According to Phillip Kotler "A marketing information system consists of people equipment, and procedures to gather, sort, analyse, evaluate, and distribute needed, timely, and accurate information to marketing decision makers." (Kotler, Phillip and Keller, Kevin Lane; Marketing Management, Pearson Education, 12 Ed, 2006)

Sumber : http://en.wikipedia.org/wiki/Management_Information_Systems
Berdasarkan : http://www.chris-kimble.com/Courses/mis/mis_links.html